Take a minute to write an introduction that is short, sweet, and to the point.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

Social Media Management

Account Setup & Branding

    • Creating or optimizing social media profiles (Facebook, Instagram, LinkedIn, Twitter, etc.)

    • Designing cover images, profile photos, highlight icons (if applicable)

    • Basic brand guidelines (color palettes, fonts, tone of voice)

    • One-time setup fee: $150–$300 per platform

    • Advanced branding package (custom graphics, style guide): $300–$600+

Content Creation & Scheduling

    • Developing monthly content calendars

    • Writing captions, selecting images, designing graphics

    • Scheduling posts using tools like Hootsuite, Buffer, or Later

    • Basic (3–5 posts/week on 1–2 platforms): $300–$500/month

    • Advanced (daily posts, multi-platform, custom graphics/videos): $600–$1,000+/month

Community Management & Engagement

    • Responding to comments and DMs

    • Engaging with relevant industry pages or groups

    • Running polls, Q&As to boost engagement

    • Add-On Fee: $100–$300/month or included in advanced packages

    • 24/7 Engagement might be a premium add-on

Social Media Analytics & Reporting

    • Tracking follower growth, reach, engagement, CTR (where applicable)

    • Monthly/weekly reports highlighting insights and recommendations

    • Basic Analytics: Included in most social media management packages

    • Detailed Reporting: Additional $50–$100/month if you offer in-depth data/strategy calls

Social Media Management Bundle

  • Includes: Setup/branding, 3–5 posts/week, community management, monthly analytics report

  • Fee: $500–$800/month (basic) or $800–$1,200/month (advanced)

Paid Advertising (PPC/ Social Ads)

Facebook & Instagram Ads

    • Setting up ad campaigns, ad sets, audience targeting

    • Designing ad creatives or ad copy

    • Monitoring and optimizing performance

    • Setup Fee: $200–$500 (one-time)

    • Monthly Management: 10–15% of ad spend (minimum $300–$500/month)

    • Hourly: $10–$20/hour for smaller budgets

Google Ads

    • Keyword research & selection

    • Ad copywriting (Search & Display ads)

    • Ongoing bid optimization, negative keyword management

    • Setup Fee: $300–$600

    • Monthly Management: 10–20% of ad spend (minimum $500/month)

    • Flat Fee (for smaller clients): $500–$1,000 per month total

Retargeting & Conversion Rate Optimization

    • nstalling Facebook Pixel, Google Tag Manager

    • Setting up retargeting campaigns for site visitors

    • Landing page audits for better conversions

    • Hourly: $15–$30/hour if it’s a specialized VA skill

    • Flat Fee: $300–$700 for a basic retargeting setup

Paid Advertising Bundle

  • Includes:

    1. Facebook/Instagram Ads management

    2. Google Ads management

    3. Weekly performance reports & retargeting setup

  • Fee:

    • 10–15% of total ad spend (min $500–$1,000 retainer)

    • Or a flat $1,000–$2,000/month (for moderate ad budgets)

Content Marketing & SEO

Blog Writing / Article Creation

    • Topic research, outlining, drafting SEO-friendly articles

    • Basic on-page SEO (meta tags, headings)

    • Image sourcing or creation

  • $50–$150 per 1,000-word article, or $300–$800 monthly package (for multiple articles)

Google Ads

    • Auditing existing site content (meta tags, structure)

    • Researching relevant keywords, implementing them into site copy

    • Internal linking strategy

    • One-Time Audit: $300–$600

    • Ongoing SEO: $500–$1,000+/month (for continuous content updates, backlink outreach, etc.)

Retargeting & Conversion Rate Optimization

    • Creating email sequences or newsletters

    • Segmenting subscriber lists (active vs. inactive)

    • Conducting A/B testing on subject lines and CTAs

    • Monthly (1–2 newsletters/week): $200–$400

    • Advanced (funnel building, segmentation, drip campaigns): $500–$1,000+/month

Content & SEO Bundle

  • Includes:

    1. 2–4 blog articles/month

    2. On-page SEO updates

    3. Monthly email newsletter

    4. Basic reporting on traffic & keyword rankings

  • Fee: $800–$1,500/month depending on the volume and complexity

Branding & Creative Services

Brand Identity & Style Guides

    • Defining brand voice, color palette, font choices

    • Logo design or updates (if you offer design)

    • Creating brand usage guidelines

    • Basic Style Guide: $300–$500

    • Comprehensive Brand Package (logo, style guide, templates): $800–$2,000+

Graphic Design & Video Editing (Light)

    • Social media graphics, infographics, minor animations or reels

    • Basic video editing (TikTok, YouTube short clips)

    • Hourly: $10–$25/hour for design-savvy VAs

    • Package: 10–15 graphics for $200–$500 monthly

Virtual Assistant Support for Marketing

Data Entry & CRM Management

    • Managing email lists, segmenting leads in CRM (HubSpot, Pipedrive, etc.)

    • Cleaning up contact databases, tagging leads

  • $5–$10/hour or a monthly retainer $200–$400 for part-time assistance

Social Media Analytics & Reporting

    • Sending invites, managing registrations

    • Post-event follow-up, collecting feedback

  • $50–$100 per event or $8–$15/hour if ongoing tasks

Bundles & Packages

Starter Social Bundle

    • Setup or refresh of 1–2 social media platforms

    • 3 posts/week (content creation & scheduling)

    • Basic monthly analytics

  • $300–$500/month

Growth Marketing Bundle

    • Multi-platform social posting (up to 5 posts/week on 2–3 platforms)

    • Monthly blog article (1–2) or email newsletter

    • Community management (responding to comments, basic engagement)

    • Basic ad campaign setup (Facebook or Instagram)

    • Monthly strategy call & report

  • $800–$1,200/month

Premium Digital Marketing Suite

    • Full social media management (daily posting on 2–4 platforms)

    • Monthly blog articles (2–4) + email newsletter(s)

    • Paid ads management (Facebook/IG + Google) up to a certain ad spend level

    • SEO audits & on-page optimization

    • Advanced community management (1–2 hour response time)

    • Weekly reporting & strategy calls

  • $1,500–$3,000+/month, depending on ad spend and content volume

Add-Ons

  • Graphic Design Pack: 10 custom graphics/month for an additional $200–$400

  • Video Editing: Basic reel/tiktok editing up to X videos per month for $200–$600

  • Lead Generation: DM outreach, LinkedIn lead gen, email prospecting for an additional $300–$600/month

Final Tips & Considerations

Tiered Pricing

  • Offer Basic / Standard / Premium tiers within each service line so clients can pick based on their budget and scope.

  1. Bundle Incentives

    • A 5–10% discount if they combine multiple services (e.g., Social + Email + Ads).

  2. Clear Deliverables

    • For each service, define exactly how many posts, how many articles, or how many hours of engagement they get to avoid scope creep.

  3. Hourly vs. Retainer

    • Retainers work best for ongoing marketing needs.

    • Hourly can be useful for smaller tasks, or flexible coverage of community management.

  4. Include Results

    • Emphasize ROI from marketing: brand awareness, lead generation, ad conversion rates.

  5. Scalable Packages

    • As your clients grow, they can upgrade from Starter β†’ Growth β†’ Premium, ensuring long-term relationships.

By offering these marketing & social media servicesβ€”from basic social management to full-scale ad campaignsβ€”ReliaHub can position itself as an end-to-end marketing solution for a range of clients (small businesses, e-commerce, real estate professionals, etc.). Adjust pricing based on geographical factors, team experience, and client needs to remain both competitive and profitable.

Quote Source

β€œIt all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.”