
Take a minute to write an introduction that is short, sweet, and to the point.
-
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
-
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
-
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
Social Media Management
Account Setup & Branding
-
Creating or optimizing social media profiles (Facebook, Instagram, LinkedIn, Twitter, etc.)
Designing cover images, profile photos, highlight icons (if applicable)
Basic brand guidelines (color palettes, fonts, tone of voice)
-
One-time setup fee: $150β$300 per platform
Advanced branding package (custom graphics, style guide): $300β$600+
Content Creation & Scheduling
-
Developing monthly content calendars
Writing captions, selecting images, designing graphics
Scheduling posts using tools like Hootsuite, Buffer, or Later
-
Basic (3β5 posts/week on 1β2 platforms): $300β$500/month
Advanced (daily posts, multi-platform, custom graphics/videos): $600β$1,000+/month
Community Management & Engagement
-
Responding to comments and DMs
Engaging with relevant industry pages or groups
Running polls, Q&As to boost engagement
-
Add-On Fee: $100β$300/month or included in advanced packages
24/7 Engagement might be a premium add-on
Social Media Analytics & Reporting
-
Tracking follower growth, reach, engagement, CTR (where applicable)
Monthly/weekly reports highlighting insights and recommendations
-
Basic Analytics: Included in most social media management packages
Detailed Reporting: Additional $50β$100/month if you offer in-depth data/strategy calls
Social Media Management Bundle
Includes: Setup/branding, 3β5 posts/week, community management, monthly analytics report
Fee: $500β$800/month (basic) or $800β$1,200/month (advanced)
Paid Advertising (PPC/ Social Ads)
Facebook & Instagram Ads
-
Setting up ad campaigns, ad sets, audience targeting
Designing ad creatives or ad copy
Monitoring and optimizing performance
-
Setup Fee: $200β$500 (one-time)
Monthly Management: 10β15% of ad spend (minimum $300β$500/month)
Hourly: $10β$20/hour for smaller budgets
Google Ads
-
Keyword research & selection
Ad copywriting (Search & Display ads)
Ongoing bid optimization, negative keyword management
-
Setup Fee: $300β$600
Monthly Management: 10β20% of ad spend (minimum $500/month)
Flat Fee (for smaller clients): $500β$1,000 per month total
Retargeting & Conversion Rate Optimization
-
nstalling Facebook Pixel, Google Tag Manager
Setting up retargeting campaigns for site visitors
Landing page audits for better conversions
-
Hourly: $15β$30/hour if itβs a specialized VA skill
Flat Fee: $300β$700 for a basic retargeting setup
Paid Advertising Bundle
Includes:
Facebook/Instagram Ads management
Google Ads management
Weekly performance reports & retargeting setup
Fee:
10β15% of total ad spend (min $500β$1,000 retainer)
Or a flat $1,000β$2,000/month (for moderate ad budgets)
Content Marketing & SEO
Blog Writing / Article Creation
-
Topic research, outlining, drafting SEO-friendly articles
Basic on-page SEO (meta tags, headings)
Image sourcing or creation
-
$50β$150 per 1,000-word article, or $300β$800 monthly package (for multiple articles)
Google Ads
-
Auditing existing site content (meta tags, structure)
Researching relevant keywords, implementing them into site copy
Internal linking strategy
-
One-Time Audit: $300β$600
Ongoing SEO: $500β$1,000+/month (for continuous content updates, backlink outreach, etc.)
Retargeting & Conversion Rate Optimization
-
Creating email sequences or newsletters
Segmenting subscriber lists (active vs. inactive)
Conducting A/B testing on subject lines and CTAs
-
Monthly (1β2 newsletters/week): $200β$400
Advanced (funnel building, segmentation, drip campaigns): $500β$1,000+/month
Content & SEO Bundle
Includes:
2β4 blog articles/month
On-page SEO updates
Monthly email newsletter
Basic reporting on traffic & keyword rankings
Fee: $800β$1,500/month depending on the volume and complexity
Branding & Creative Services
Brand Identity & Style Guides
-
Defining brand voice, color palette, font choices
Logo design or updates (if you offer design)
Creating brand usage guidelines
-
Basic Style Guide: $300β$500
Comprehensive Brand Package (logo, style guide, templates): $800β$2,000+
Graphic Design & Video Editing (Light)
-
Social media graphics, infographics, minor animations or reels
Basic video editing (TikTok, YouTube short clips)
-
Hourly: $10β$25/hour for design-savvy VAs
Package: 10β15 graphics for $200β$500 monthly
Virtual Assistant Support for Marketing
Data Entry & CRM Management
-
Managing email lists, segmenting leads in CRM (HubSpot, Pipedrive, etc.)
Cleaning up contact databases, tagging leads
-
$5β$10/hour or a monthly retainer $200β$400 for part-time assistance
Social Media Analytics & Reporting
-
Sending invites, managing registrations
Post-event follow-up, collecting feedback
-
$50β$100 per event or $8β$15/hour if ongoing tasks
Bundles & Packages
Starter Social Bundle
-
Setup or refresh of 1β2 social media platforms
3 posts/week (content creation & scheduling)
Basic monthly analytics
-
$300β$500/month
Growth Marketing Bundle
-
Multi-platform social posting (up to 5 posts/week on 2β3 platforms)
Monthly blog article (1β2) or email newsletter
Community management (responding to comments, basic engagement)
Basic ad campaign setup (Facebook or Instagram)
Monthly strategy call & report
-
$800β$1,200/month
Premium Digital Marketing Suite
-
Full social media management (daily posting on 2β4 platforms)
Monthly blog articles (2β4) + email newsletter(s)
Paid ads management (Facebook/IG + Google) up to a certain ad spend level
SEO audits & on-page optimization
Advanced community management (1β2 hour response time)
Weekly reporting & strategy calls
-
$1,500β$3,000+/month, depending on ad spend and content volume
Add-Ons
Graphic Design Pack: 10 custom graphics/month for an additional $200β$400
Video Editing: Basic reel/tiktok editing up to X videos per month for $200β$600
Lead Generation: DM outreach, LinkedIn lead gen, email prospecting for an additional $300β$600/month
Final Tips & Considerations
Tiered Pricing
Offer Basic / Standard / Premium tiers within each service line so clients can pick based on their budget and scope.
Bundle Incentives
A 5β10% discount if they combine multiple services (e.g., Social + Email + Ads).
Clear Deliverables
For each service, define exactly how many posts, how many articles, or how many hours of engagement they get to avoid scope creep.
Hourly vs. Retainer
Retainers work best for ongoing marketing needs.
Hourly can be useful for smaller tasks, or flexible coverage of community management.
Include Results
Emphasize ROI from marketing: brand awareness, lead generation, ad conversion rates.
Scalable Packages
As your clients grow, they can upgrade from Starter β Growth β Premium, ensuring long-term relationships.
By offering these marketing & social media servicesβfrom basic social management to full-scale ad campaignsβReliaHub can position itself as an end-to-end marketing solution for a range of clients (small businesses, e-commerce, real estate professionals, etc.). Adjust pricing based on geographical factors, team experience, and client needs to remain both competitive and profitable.
Quote Source